Halo Effect
When one positive trait influences our overall impression of a person or thing.
Examples
- Attractive people are often automatically assumed to be more intelligent, competent, and moral than average-looking people, despite no actual correlation between these traits.
- An employee who excels in one visible area (like sales) is often assumed to be strong across all performance dimensions (like teamwork or organization), even without evidence.
- A restaurant with excellent ambiance and décor is often assumed to have better food quality and service, even before tasting the food.